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VEREO VISION

Simplifying complex problems, people systems, and processes to empower your future.

The Power of Ownership: How Accountability Mapping Turns Chaos into Clarity

An interesting study about “single point accountability” was conducted in New York City in the 1970s. The study involved a staged mugging. In this staged mugging the victim would yell out “someone call 9-1-1!” In this part of the study less than 50% of the people who heard the call actually dialed. The other part of the study involved the same mugging, but the victim would look directly at a bystander and say, “You call 9-1-1!” The results were amazing. Almost 100% of people complied!